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The 10 Steps to Achieving ROO / ROI – STEP 10

Blog 10 - Feedback your event results

ROO / ROI – Step 10. Communicate the results The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO/ROI in events. You now have all the data, all the results, Read More

The 10 Steps to Achieving ROO / ROI – STEP 9

Blog 9 - What re the intangible benefits of your event

Step 9. Identify the Intangible Benefits The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO / ROI in events.  Here we are looking at identifying the intangible benefits that have Read More

The 10 Steps to Achieving ROO / ROI – STEP 8

Blog 8 Calculate Return on Investment for your event

STEP 8. ROO / ROI – Calculate the ROI The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO / ROI in events. Here we are looking at actually calculating Read More

The 10 Steps to Achieving ROO / ROI – STEP 7

Blog 7 - Calculating the costs of an event

Step 7. ROO / ROI – Calculate the costs of the meeting The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO / ROI in events.  Here we are looking Read More

The 10 STEPS to Achieving ROO / ROI – STEP 6

Financial Objectives of an event

ROO / ROI Step 6 – Convert the data into a Monetary Amount The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO/ROI in events. In Step 5 we looked Read More

The 10 Steps to Achieving ROO / ROI – STEP 5

Measuring Effects of a Meeting

STEP 5.  ROO / ROI – Isolating the effects of the meeting The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO/ROI in events. In Step 4 we looked at Read More

The 10 Steps to Achieving ROO/ROI – STEP 4

Important Data collection during events

ROO/ROI Step 4. Collect data before, during and after the meeting The following is based on the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO/ROI in events. In Step 3 we looked at the means Read More

The 10 Steps to Achieving ROO/ROI – STEP 3

Evaluate your events - ROO/ROI Blog Part 3

Step 3. Developing the evaluation plans and event evaluation In writing this I have adhered closely to the principles of the Phillips Methodology which is a globally acclaimed model for achieving ROO/ROI in events. The area of evaluation can be Read More

The 10 Steps to Achieving ROO/ROI – STEP 2

Step 2 - Set Objectives

Step 2. Developing the Event Objectives I have always been a Champion of Event ROO and ROI. If you plan an event to achieve a ROO/ROI – delegates will benefit from an enriched experience and the organisation holding the event Read More

The 10 Steps to Achieving ROO/ROI – STEP 1

Delegate_Engagement

I have always been a Champion of Event ROO and ROI If you plan an event to achieve a ROO/ROI – delegates will benefit from an enriched experience and the organisation holding the event will benefit from an enhanced commercial Read More