Our Story

It all began way back in 2004, in the back bedroom of Cheryl Clarke’s home. Armed with a laptop, a career’s worth of healthcare expertise and an unshakable drive, Cheryl took a leap; pitching for a major project with a global healthcare giant. Against the odds, she won. That single moment sparked the birth of C2! A spark that would ignite a much larger story, one that is still being written today...

We have achieved many successes and received lots of industry accolades:

Sunday Times business
growth

Award winning business

Award winning events

Award winning people

Global sustainability best
practice awards/accreditations

Our Team

One thing has always stayed constant at C2: our people. When our team feels happy, supported, and motivated, everything else falls into place.

Great work happens.
Strong relationships grow.
Our clients feel the difference.

The next chapter...

So, it felt like the perfect next step when Cheryl and her business partner, Mark Saxby, decided to hand over the reins to the very people who helped build the business, its employees.

This transition officially took place in October 2024.

C2 is thriving. We have grown to become the largest we’ve ever been.

Our Vision

To be the

most outstanding
event agency

How we do it

Our 3D Process

With our industry leading process and expert services, you can be sure you will get the meeting and event experience you truly deserve.

Define

We get under the skin of any brief to truly understand what success looks and feels like for our clients. We uncover all aspirations and ambitions to clearly define objectives, set goals, and set-out a plan how to best deliver against this.

Develop

We bring all the components needed to deliver a successful event: event management, logistics, travel, procurement, financial planning, creative, production, event design, strategy, behavioural psychology and much much more. All the wonderful ingredients poured into the cauldron of Meetings & Events that makes that special unique potion. Each one different. Each one bespoke. Each one special.

Deliver

The space where we bring the magic to life and transform ideas into reality. We deliver experiences that are memorable, impactful, and measurable. Knowing what matters most for you.

Who we do it for

Pharma, Healthcare and more

We are specialists servicing the global healthcare, pharmaceutical, wellbeing and biotech markets; with expertise in other market sectors such as finance, energy, automotive, e-commerce and technology.

Our global community of companies

C2events is a part of a community of companies dedicated to transforming how business feels. ITA Group helps leading brands around the world take action with confidence, resulting in increased sales, purchases, retention, referrals and alignment. Through events, incentives, recognition, loyalty, research and learning, we’re transforming how business feels for employees, channel partners and customers while helping brands create connections, motivate audiences and drive purposeful change. To learn more visit: ITA Group | Global Engagement Solutions

Testimonials:

Congratulations to C2 for growing into such an attractive, talented, motivated, and results-oriented young company that truly deserves admiration. What a remarkable journey and success! I am so glad that C2 is our preferred partner, and I look forward to our more extensive cooperation.

01

It’s a privilege for us to work with you and I look very much forward to our collaboration on meetings to come.

02

I truly value the opportunity to work with you and the team at C2. Your professionalism and dedication are evident in all that you do, and I look forward to many more successful years together.

03